About

Emad Sharaki

Senior SEO & GEO Strategist · Porto, Portugal

I specialise in Generative Engine Optimization for multi-market European e-commerce, on 12+ years in search. I run SEO and AI Visibility at AUTODOC SE, Europe's largest online auto-parts retailer, at €1.8B revenue and 9.3M active customers across 27 countries. Seven of those markets are mine: tracking brand visibility in six major LLMs and maintaining an internal database of 38+ verified AI crawlers.

Outside of that I run LearnGEO, a free 85-module course on Generative Engine Optimization. I speak regularly in the WordPress community, at WordCamp Porto and WordPress Day for Ecommerce, and Search Engine Journal featured my Looker Studio dashboard for BigQuery and Search Console analysis.

Emad Sharaki in France, standing below a windmill
Experience

Roles, newest first

Nov 2024 – Present
SEO Specialist, Core SEO Team · AUTODOC
Leading the AI Visibility workstream across seven European markets for Europe's largest online auto-parts retailer: six LLMs tracked, 38+ AI crawlers governed, and a bi-weekly report to senior management.
Jul 2024 – Nov 2024
SEO Analyst · SweetCare
SEO for a European beauty and skincare e-commerce store.
Jun 2022 – Dec 2023
SEO Analyst · WPMU DEV
Advanced technical SEO for a global WordPress SaaS platform.
Jan 2018 – May 2022
SEO Lead · Ebdaa Digital Technology
E-commerce SEO across Qatar, Saudi Arabia and the wider GCC.
Dec 2015 – Dec 2017
Senior SEO · RushBrush
Direct-to-consumer personal-care e-commerce: 500+ pages optimized, 2,000+ ranking keywords.
Feb 2014 – Nov 2015
SEO Specialist · Lynks.com (YC W'16)
A Y Combinator-backed e-commerce startup in Alexandria.
May 2012 – Jan 2014
SEO Specialist · Ionicware
SEO audits, keyword research and on-page optimization.
Jan 2010 – Apr 2012
Digital Marketing Specialist · Fly Clouds
Where the digital marketing foundations were built.
Speaking

Talks

View All Talks
Semantic SEO & AI Crawlers: Future-Proofing WordPress E-commerce
WordPress Day for Ecommerce · Porto, 2025
Implementing an SEO-Friendly Headless WordPress Architecture
WordCamp Porto · Porto, 2024
Implementing an SEO-Friendly Headless WordPress Architecture
Porto WordPress Meetup · Matosinhos, 2024
Expertise

What I work with

Generative Engine OptimizationAI VisibilityTechnical SEOInternational SEOE-commerce SEOSemantic SEOSchema MarkupContent StrategyCompetitor AnalysisData AnalysisNLPAI/MLWordPressWooCommerce

Let's connect

Open to senior SEO & GEO roles, speaking invitations, and conversations about AI search.